Question 1

What bikes does Dean Showroom design and manufacture?

Accepted Answer

Dean Showroom designs and manufactures titanium frames in-house in Boulder, Colorado. The current lineup includes the El Diente road bike, the Torreys gravel bike, and the Colonel mountain bike.

Question 2

Where are Dean Showroom's frames made?

Accepted Answer

All frames are designed, manufactured, and finished in-house in Boulder, Colorado by the shop's team of artisans and cycling enthusiasts.

Question 3

How long has Dean Showroom been in business?

Accepted Answer

Dean Showroom was founded in 1989 and has been operating for over 30 years, remaining based in Boulder, Colorado since its inception.

Question 4

Does Dean Showroom offer custom frame builds?

Accepted Answer

Yes, Dean Showroom takes a rider-centric approach with each frame uniquely crafted to the individual rider, allowing customers to customize their machine from initial design through completion.

Question 5

What material does Dean Showroom specialize in?

Accepted Answer

Dean Showroom specializes exclusively in titanium frames, which the shop emphasizes for their combination of light weight, durability, vibration damping, and corrosion resistance.

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