Question 1

What is Performance Bicycle's origin and ownership structure?

Accepted Answer

Performance Bicycle is based in Chico, California and is independently owned as part of the Amain Sports & Hobbies family of brands. The shop emphasizes its roots in the Northern California cycling community and involvement with local cycling teams and events.

Question 2

What makes Performance Bicycle's approach to gravel riding distinctive?

Accepted Answer

Performance Bicycle positions gravel as a central focus, describing it as accessible terrain where road and mountain bike riders can ride together. The shop provides curated local gravel route recommendations with specific tire recommendations for each ride, reflecting deep knowledge of Northern California terrain.

Question 3

Does Performance Bicycle host group rides or community events?

Accepted Answer

Yes, Performance Bicycle actively works with local cycling teams and events and organizes group rides as part of its commitment to being at the center of the Northern California cycling community.

Question 4

What is the Performance Bicycle VIP Rewards Program?

Accepted Answer

Performance Bicycle offers a free VIP Rewards Program that includes spendable rewards points, member-only discounts, extended return policies, and additional member benefits.

Question 5

What product categories does Performance Bicycle stock?

Accepted Answer

The shop carries road, mountain, gravel, and cyclocross bikes and frames, along with parts, components, groupsets, wheels, tires, tubes, clothing, and accessories from brands including Specialized and Shimano.

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