Question 1

What is Element Cycles' ownership structure?

Accepted Answer

Element Cycles became employee-owned on January 1, 2024. The four owner-operators are Nick Fisher, Ryan O'Hara, Alvin Nucum, and Jake Leslie, who partnered to secure the shop's future as a carefully-curated, community-focused business.

Question 2

Does Element Cycles offer tune-up packages, and what do they include?

Accepted Answer

The shop offers two main tune-up packages: a Basic Tune ($165) covering frame and wheel cleaning, wheel truing, derailleur and brake adjustments, and bearing adjustments; and a Pro Tune ($400) that adds precision wheel truing with lateral, radial, and dish balancing, drivetrain cleaning, brake bleeding, and a test ride. À la carte services are also available.

Question 3

What is Element Cycles' service philosophy?

Accepted Answer

Every team member at Element Cycles is a mechanic first and salesperson second. The shop emphasizes educating customers on how their bikes were serviced and takes pride in tuning bikes to perfection.

Question 4

Does Element Cycles specialize in particular bike categories?

Accepted Answer

Element Cycles focuses on premium road and gravel bikes and the riders who use them, positioning itself as a specialist in that segment rather than a general-purpose bike shop.

Question 5

What brands does Element Cycles carry beyond Cervelo and Pinarello?

Accepted Answer

The shop carries a curated selection including BMC, Enve, Princeton, Colnago, Moots, Factor, and Time for bikes, plus component and apparel brands such as Pas Normal Studios, Assos, Q36.5, Continental, Schwalbe, René Herse, Ultradynamico, CeramicSpeed, and Silca.

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