Question 1

What makes Cognative MTB's apparel different from standard mountain bike clothing?

Accepted Answer

Cognative MTB designs rider-inspired apparel specifically for trail performance, with each piece trail-tested in Pisgah National Forest and Dupont State Forest. The company prioritizes fit, function, and durability, and offers a Ride Life Guarantee to help riders focus on the trail rather than their gear.

Question 2

Does Cognative MTB give back to the trails?

Accepted Answer

Yes. Through its 2% For The Trails Program, Cognative MTB donates from every product sold to non-profit trail clubs nationwide. The company has donated over $100,000 to trail maintenance and advocacy efforts since its founding, and also sponsors NICA to support youth mountain biking.

Question 3

What is the Cognative Cafe and what does it offer?

Accepted Answer

The Cognative Cafe is a retail store and high-end coffee shop located at the Cognative Compound in Hendersonville, NC. It serves locally roasted coffee, baked goods, craft beer, and the full line of Cognative MTB apparel, functioning as a community hub for local riders.

Question 4

Does Cognative MTB offer custom apparel for groups or trail clubs?

Accepted Answer

Yes. Cognative MTB launched a Custom Mountain Bike Apparel program that supports trail clubs in fundraising and raising awareness for their work. Groups can work with the shop on branded jerseys and apparel.

Question 5

When was Cognative MTB founded and where is it based?

Accepted Answer

Cognative MTB was founded in December 2017 and is based in the Blue Ridge Mountains of Western North Carolina. The company started in a garage and has since expanded to include the Cognative Compound, which features the retail Cafe, office, and Cognative Ride House Airbnb.

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