Question 1

What is the 'Rich Fit' service at All Bicycles?

Accepted Answer

Rich Fit is a bike fitting service where owner Rich Cohen observes the rider on the road or an in-store trainer to evaluate their needs and fine-tune their riding position. Rather than setting up all bikes the same way, Rich tailors each bike to the individual rider, which may involve changing or repositioning components like stems, brake levers, or shifters—or may require no parts purchase at all.

Question 2

Does All Bicycles stock parts off the shelf, or does it work differently?

Accepted Answer

All Bicycles operates on a consultative model rather than displaying assorted parts waiting to be sold. After discussing the rider's needs with Rich Cohen, the exact right part or bike arrives within 2–3 days, eliminating buyer's remorse and ensuring a precise fit for the customer's requirements.

Question 3

What services does All Bicycles offer beyond bike sales?

Accepted Answer

All Bicycles provides repair, custom shop work, consignment, export and shipping, roadside service, bike leasing, bike valet, and bicycle rentals. The shop also offers Rich Fits (custom bike fitting) and specializes in custom builds ranging from titanium frames to classic steel and beach cruisers.

Question 4

How long has All Bicycles been operating, and who owns it?

Accepted Answer

All Bicycles was founded in 1990 by Rich Cohen, a former ABL and USCF licensed track racer from the 1970s who raced with the Zeus team. Cohen holds a degree in psychology and opened All Bicycles on the principle that cycling—or 'cycle-therapy'—is highly effective, and the shop now sponsors triathletes in Florida.

Question 5

Does All Bicycles offer any loyalty or rewards programs?

Accepted Answer

All Bicycles participates in AAA Rewards, which provides members with 10% in AAA Dollars on service, parts, accessories, and rentals.

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